The
world of retail is undergoing an unparalleled wave of innovation.
Technology, of course, plays a major role. New business models are
also appearing that will have a profound influence over the
e-commerce and wider retail chains. At the same time, consumer behaviors and expectations are evolving.
By
2020, many consumers will want retailers to provide an environment
where shopping is an extraordinary experience in its own right. This
will transform into user interactive, highly engaging online and
real-world retail environments. The facility of different and
concrete shopping experiences, online and real-world, will become a
key means to enhance and differentiate a brand’s value proposition.
What
is E-commerce?
E-commerce
is the process of doing business through electronic means via the
internet which includes buying and selling of products.
- E-commerce provides opportunities to reach populations globally.
- With the advancement of technology, it only takes a click of a mouse and a few minutes time to visit business locations thousands of miles apart.
Some
Major E-commerce Companies under Different Business Model:
- Snapdeal, Amazon, Flipkart
- Makemytrip, Yatra
- Uber, Olacabs
- Jabong , Myntra
Internet
Users size:
As
per Deloitte Analysis, Online shopping is increasing its share in the
total internet
usage in India. Improved data connectivity in both rural and urban
areas of India, will further boost this trend.
Need
for E-commerce Courses
A
diploma/certificate in e-commerce prepares individuals for careers in
a business world ruled by electronic services. Due to the popularity
of e-commerce in the present business scenario, individuals trained
in the particular field are in demand. Students of an e-commerce
program can expect more advancement opportunities and a much higher
salary than others. The e-commerce programs train students in the
most advanced areas of online business.
Key
Takeaways of the Course:
- What is an e-commerce website.
- Need, significance and scope of e-commerce websites.
- How to utilize e-commerce methods and techniques.
- Advanced theories and concepts of e-commerce.
- Overview of varied popular open source platforms available in the industry
- Technologies like Woo Commerce, Drupal Commerce, and Magento Commerce.
The
e-commerce industry is a flourishing sector. Today’s e-commerce
businesses enjoy an exceptional level of inter-connectivity, which
nurtures dynamic and interactive relationships among companies and
provides nearly constant access to customers and potential customers.
With the increase in demand in e-commerce websites, mastering various
content management systems will be very beneficial for every
individual in upcoming years.
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